When I started out as a freelance web designer I knew that Search Engine Optimisation (SEO) and professional copywriting are important, but as I was still new to the business, my focus was on getting work; my goal, whenever I drafted a quote, was to propose the cheapest possible option that would allow me to [...]
Many small businesses are starting to realise how important it is to keep in touch with their customers and that one easy, low-cost way to do this is by sending email newsletters. However, many newsletters fall short when it comes to meeting legal requirements, attracting users to take action and providing feedback to the business. [...]
It’s been a little over three years since I sat nervously at a borrowed desk and visited the Business Victoria website to register “Spiral Designs” as a business name. I had recently returned from 18 months’ living in Europe, where I worked as a programming contractor. At some point during that stay I decided that [...]
I’ve noticed for the past couple of years that Angus & Robertson is no longer the place to go for a good selection of books. This might shed some light: Making Light: Bookstore chain puts the screws on small publishers.
I am a self-employed web designer passionate about quality, usability and web standards. I'm also a dance teacher in ballet, jazz, tap and hip-hop. Sometimes I also have time for hobbies.
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